Meet the People Behind Your Cup This coffee was grown by Basha Bekele, a 30-year-old father of four, who learned traditional coffee farming techniques from his father. His father engrained in Basha, the mindset that “coffee is our bread”. Mr. Bekele owns and works four coffee farms in the Bensa

Meet the People Behind Your Cup About ten years ago, our green coffee supplier, Genuine Origin, started a program in Guatemala called La Morena. The purpose of the program was simple and important: to help women coffee growers gain better access to the global coffee market. It started small, with

Origin of the Month May 2026 Download Your Experience Guide Here   Meet the People Behind Your Cup Various small holder coffee farmers contributed to this lot all in the vicinity of the Brazilian city of Guaxupe, pronounced gwah-shoo-peh. A small holder’s farm is generally less than 5 acres but

  Pairing Guide Download   Coffee was introduced to Rwanda in 1893 by German missionaries. Over time, smallholder farmers built it into the country’s most important export—at one point accounting for nearly 70% of total export revenue. Rwanda has also experienced profound hardship. In 1994, the country endured a genocide

Meet the Farmer Behind Your Cup Richard Grivas has been running the Mwangoka coffee farm for more than 20 years, continuing his family’s legacy as second-generation farmers. What sets Richard apart? He’s not just focused on growing coffee: he’s dedicated to growing quality coffee while making life better for his

The story of coffee farmers in Burundi is one of transformation: from “go along with what the government says” to “wait a minute, we can do this way better” to today’s empowered, “we understand we grow a high-quality product, and we want to share it with the world.” When coffee

The small-holder farmers behind this exceptional coffee are dedicated stewards of their land. Every farm practices sustainable agriculture, using natural fertilizers like manure and compost while employing conservation tillage to preserve soil health for future generations. These farmers aren’t just growing coffee—they’re nurturing the land that will sustain their families